Designed by the Diesel Creative Team, headed by Wilbert Das, the new Home Collection was developed around innovative materials and styles, each item is customized thanks to the usage of the unfailing Diesel treatments presented in all its collections, shown for the first time in the design world.
The whole Diesel Home universe, including the home textile collection created in partnership with Zucchi, was shown in the Diesel Milan HQ in Via Stendhal, with an exhibition in the “Fuori Salone” .
Renzo Rosso, President of Diesel: “Diesel is a lifestyle brand – consumers choose us not only for the product but also for what Diesel represents: the way of life, our values, the ironic, creative and unexpected approach. We decided to start with this adventure to offer to our consumer the possibility to express himself and personalized his home with products he feels near his taste. At last we have found partners who are able to satisfy our needs in terms of quality and know-how; Moroso and Foscarini represent two leading managerial realities in the design sector, the best both for quality and professionalism and mostly for the great enthusiasm they gave to this new project”.